I was struck by Aza's challenge to "Sell the Experience" of your app, as opposed to selling the list of features. See slides 6 and 7, as well as the lead up to slide 50 below:
So, with that in mind, I thought I would sketch the experience that I envision a successful and happy user of the Public Radio Roadtrip would experience:
The Station's Experience
The Story's Experience
The Listener's Experience
So, now, my immediate step is to:
- ask potential users of the Public Radio Roadtrip... "Well... Is this how you see the experience of creating 'roadtrips'? Is this what you want to do with your stories?"
- The next step is to listen
- The next step after that is to iterate fast and adjust the app. To iterate the solution as well as the understanding of the problem. (See slide 34).